The Network

One block. One network.

Countertop screens at local businesses that do not compete with each other, linked so that one business’s message reaches the customers of the businesses around it. This page is the architecture: what a screen is, what runs on it, and the rules that keep it fair.

Host a free screen Talk to us

One street. Every marked counter carries a screen.

The block as a model: two rows of local storefronts, several carrying counter screens, one signal crossing between them.

The block as a model · One street · One network

What runs on a screen

The loop, in order.

Every screen plays a short loop. The order is the promise to the host: their own business first, then the block.

01Your own specials, firstA host's screen always leads with the host. Specials, events, announcements: send one and it goes in the loop.

02Campaigns from non-competing neighboursWhat Advertise puts on the block. Screened against what you sell, so nothing runs in a competitor.

03Monthly Anchors from Growth businesses nearbyThis month's offer from a business up the street, with one code to scan.

04Network noticesOccasionally, Uptick itself: what is new on the block, how to take part.

The rules of the block

Five rules. None of them optional.

Non-competing placement

Every placement is checked against what the host sells. A café's message never runs in another café. That is the rule that makes hosting safe and advertising credible.

Local by design

A block is the businesses a customer can walk or drive between in a few minutes. Reach is measured in doors, not impressions.

Hosts share in what runs

As paid campaigns run on a block, the businesses hosting the screens share in that revenue. The network pays the people who make it possible.

Honest counting

A screen playing a frame is a play, never a headcount. Growth reports what it can actually observe: signups, claims, redemptions, with the time.

Consent, explicitly

A customer chooses, separately, whether to hear from one business again and whether to receive Uptick Drops from nearby businesses. Both are off to start.

The system

Four ways to use it. One block underneath.

Three ways to take part in the physical network, and one capability for the half of the job that happens online. None of them is a tier of another.

HostNothing. The screen is free.Promote your own business; join the block; share in campaign revenue. →AdvertiseNo screen of your own.Reach nearby customers on the screens around you. →GrowthA host screen at your business.A Monthly Anchor on the screens, Uptick Drops on the phone, visits you can count. →Uptick SuiteNothing on the block. Works with any of the above.Content that gets you chosen when a customer looks you up. →

Already operate screens?

Uptick can connect existing inventory to local demand.

Screen network partners